For decades, the most effective tax advantages in America lived behind closed doors—guarded by elite advisory firms and reserved for multinational corporations and ultra-wealthy individuals. Meanwhile, small and mid-sized businesses were left to navigate the same tax code with far fewer tools, often paying more simply because they didn’t know what was legally available to them. Julio Gonzalez decided that imbalance wasn’t just inefficient—it was unjust.
As the founder of Engineered Tax Services (ETS), Gonzalez has built a national platform focused on one bold objective: bringing high-level tax intelligence to the entrepreneurs who fuel the real economy. His work is reshaping how business owners, real estate investors, and innovators approach taxes—not as a burden, but as a strategic asset.
From Frustration to Vision: The Origin of ETS
Julio Gonzalez’s journey began with a simple observation. While large corporations routinely used advanced planning to preserve and grow capital, smaller businesses were often excluded from those same opportunities due to cost, complexity, or lack of awareness. The issue wasn’t the tax code itself—it was access.
Engineered Tax Services was created to close that gap. Rather than catering only to the top tier of wealth, ETS focuses on education-driven solutions that allow everyday entrepreneurs to benefit from incentives already written into law. The result is a model that helps businesses retain capital, improve cash flow, and reinvest locally—strengthening communities from the ground up.
A Multidisciplinary Advantage: Where Data, Design, and Tax Law Intersect
Unlike traditional accounting firms, ETS operates at the intersection of multiple disciplines. Gonzalez recognized early that many valuable tax incentives are rooted not just in accounting, but in engineering, architecture, and data analysis.
By combining these fields, ETS uncovers opportunities that are often overlooked, including:
- Accelerated depreciation through detailed property analysis
- Research and development credits for innovation-driven companies
- Energy-efficiency incentives tied to sustainable design
- Identification of federal and state grants that provide growth capital without dilution
This holistic approach allows clients to unlock value that already exists within their operations—without increasing risk or taking on additional debt.
Changing the Conversation Around Wealth and Taxes
Gonzalez’s philosophy reaches beyond consulting and into thought leadership. In his book, Why Billionaires Love the Tax Code, he challenges the widespread belief that the system is inherently stacked against smaller players.
His argument is both simple and disruptive: the rules are largely the same for everyone, but understanding them changes everything. Billionaires don’t win because the code favors them—they win because they know how to use it. Gonzalez’s work aims to put that same knowledge into the hands of entrepreneurs, reframing taxes as a strategic lever rather than an unavoidable expense.
Advocacy Beyond Business: Calling for Clarity and Fairness
While policy changes in recent years have introduced improvements, Gonzalez believes structural issues remain—particularly in how the IRS interacts with small businesses. Complexity, inconsistency, and lack of transparency often create fear and confusion, discouraging entrepreneurs from fully engaging with available incentives.
Gonzalez is a vocal advocate for clearer processes and equal treatment, emphasizing that a healthy economy depends on trust and accessibility. When business owners feel confident navigating the system, they are more likely to invest, hire, and innovate—benefiting everyone.
Looking Ahead: Technology as the Great Equalizer
The future of Engineered Tax Services is rooted in technology. Gonzalez envisions AI-driven platforms that simplify advanced tax strategies, making them scalable and affordable at every level of business. By automating complexity and expanding digital access, ETS aims to remove the final barriers that keep entrepreneurs from fully participating in the tax system.
The long-term mission is ambitious but clear: ensure that no business is excluded from opportunity due to lack of information or resources.
A Mission Bigger Than Savings
Julio Gonzalez’s impact cannot be measured solely in dollars saved. His work represents a shift in mindset—one that empowers business owners to take control of their financial future and build sustainable wealth.
By transforming access to tax intelligence, Gonzalez is proving that fairness in the system isn’t about rewriting the rules—it’s about opening the door.
The message is unmistakable: the tax code is not a privilege. It’s a public tool—and it belongs to everyone.
Learn More About Julio Gonzalez
Instagram: @taxreformexpert
Website: juliogonzalez.com
Book: whybillionaireslovethetaxcode.com
